Rolex presents the new Cellini collection, which expresses the classic style and timeless elegance of traditional timepieces in a contemporary spirit. This new collection consists of 12 classic models, each combining expertise and ingenious craftsmanship to demonstrate the timeless heritage of Rolex watchmaking fully.
With simple and elegant lines, noble and magnificent materials, and exquisite and luxurious decoration, every detail conforms to the laws of watchmaking. However, the new watches in this series are not limited to the beautiful designs of the past. Inspired by Benvenuto Cellini, a highly respected artist, goldsmith, and papal sculptor in the Italian Renaissance, the Rolex Cellini collection, on the one hand, returns to its classical roots and, on the other hand, reinterprets its essence of it with a modern approach. Harmonious.
Containing Rolex’s watchmaking heritage, these timepieces are reminiscent of contemporary monumental architecture, with proportions and minimalist lines that work with stylish spaces and light and shadow. The new Cellini watch is free from the constraints of tradition and wholly transformed into a guardian of time. It is also a symbol of luxury style and truly reflects the extraordinary value of the art of living.
The new Cellini collection interprets watchmaking tradition’s most refined and glamorous aspects with absolute elegance. Manufactured in Rolex’s foundry, the case is available in 18ct white or everose gold. The classic circular design with a diameter of 39 mm is the traditional symbol of the brand. At the same time, the carefully shaped lugs, polished decoration, and the double outer ring composed of a domed outer ring and a triangular grooved outer ring make the watch more distinctive. Among them, the triangular pit pattern, which symbolizes Rolex, is used for the screw-in case back, and the case back is domed as in the previous design. The flared screw-down crown underlines the refined aesthetics of the Cellini collection.
This year’s new Cellini Time model from the Cellini collection continues to interpret the most refined and charming aspect of watchmaking tradition – absolutely noble and elegant. Hours, minutes, and seconds are essential elements of daily timekeeping. Cellini Time has no distractions and strives to grasp the present and capture the beautiful moments of every minute and second. Cellini Time is a testimony to important moments.
The four new models of this year are all decorated with diamonds on the outer ring, which are cleverly matched with some surface styles and are timeless. The hour markers are separated by a minute track that moves towards the center of the dial, close to the end of the hands, paying homage to the timeless laws of traditional watchmaking and reinterpreting the essence of the watch in an elegant, contemporary style. With the self-winding chronograph movement of this extraordinary timepiece, the hands, like a double-edged sword, can run every hour, every minute, and second with precision.